`Objectified´

Taking a look at industrial design

Most people might not think of the fact that nearly everything we use in everyday life is design. That means everything from your “cheap” second hand chair to your toothpick, and since people don’t think it is design, that is what makes it the best design.

Design is mass production and design is consumption.

Since every object tells a story, every designer needs to know what the story behind the object is. What do people need? Why is a product made in a certain way?

You need to take a look at 

                           1. The logic of the object

                           2. The symbolism in rituals (to the user of the object, I guess)

                           3. Look at the object in a contextual way

Ways to improve life is what every designer strives for, to make clear and understandable things. They dig deeper into studies ergonomically and once they`ve launched the newest of the newest in their design, they go back to the drawing board to see if they can make the product EVEN better. As Apple`s Jonathan Ive said, design can really become an obsession.

“One should design for the future not for the past” was also said in the documentary, and that has really opened my eyes (maybe more as a self-appointed designer than anything else) and made me think about our everyday surroundings and with that-everything we take for granted. 

One of the questions that were asked in the documentary was; what happens then afterwords? I quote myself “... they go back to the drawing board to see if they can make the product EVEN better”. 

I wrap this up with a quote from the documentary;

“I wish people would be more critical of design, and of designers, who are responsible for designing some pretty nasty stuff.”

 -Marc Newson